Toys are our game.
Internationally acclaimed creative studio since 1981.
Mojo Nation “Top 100 most Influential Figures Working In Toy and Game Design”
Board Member, People Of Play (POP)
Recipient of the I.D.I.O.T. (International Designer & Inventor of Toys) award.
TIME Magazine’s “Most Amazing Inventions” selection.
Nextoy has its finger on the pulse of the top toy trends, and we mix new technologies with classic play patterns to create special experiences.
We’d love to help your company bring fun, new products to market.
Do you need help getting a product made? Through our network of designers, engineers, and factories, we can help you create custom products.
Toys & Games are our specialty, but we can manufacture just about anything.
Yair Shilo tells The Verge it took five years just to figure out the right formula for a safely collapsing automatic blade, starting with prototypes made of paper and tin foil. He says he sold newspapers, trimmed lawns, and cleaned swimming pools while he worked on his Star Wars childhood dream,
eventually rallying a cousin and an investment group behind a provisional patent in 2019.
The Power Saber is a groundbreaking innovation in the world of sabers. It’s the first toy in its category to feature automatic extending and retracting capabilities. While lightsabers are iconic props from movies, no toy saber has managed to retract automatically until now.
In his 40+year career as a lauded toy and game inventor, Robert Fuhrer of Chappaqua has brought to market more than 200 toys and games — from Crocodile Dentist to KenKen
Bob, it’s been over a year since we tied in. Been busy?
That’s not the simple question it should be. Near complete elimination of travel should’ve freed up time but somehow the days get filled. There’s certainly been more tuning into Netflix, though!
Considered one of the world's top toy industry experts, Robert founded Nextoy LLC in 1981. Ever since, Nextoy has been connecting original toy and game ideas with the companies that market them. The company is regarded as product-placement specialists for toys and games, publishing, and gifts and novelties.
Robert Fuhrer has played in the toy industry practically his entire life. His father held executive positions with toy companies like Matchbox and Topper Toys, and so the younger Fuhrer grew up in toyland.
Since 1981, Nextoy has been one of the leading product invention companies serving the toy and game industry. And the last 12 months have proved to be another fruitful period for the firm.
Photo by Mick Hetman
"We work to align the elements of an idea with whatever is required such as engineering, industrial design, theming and then figure out who could be the right partner for it."
"LightSeekers Awakening from PlayFusion and TOMY promises to bring toys to life, on a tablet, with no portal. The idea is to create an action adventure role playing game built for mobile phones and tablets that fuses together fantasy and reality."
Nextoy is not an inventor solicitive firm, but we are open to collaborating with uniquely talented professional inventors.
If you are seeking representation, please only reach out to us if you have already built a fully functioning prototype and/or have patented a game-changing (pun-intended) technology.
Gaming:
Over the past few years, Nextoy has expanded into the digital gaming space. The KenKen Website, one of Nextoy’s proprietary puzzles, hosts more than 1 million monthly active users. It also has a popular mobile app on both Google and Apple.
NFT:
Nextoy has partnered with some of the most iconic toy brands in the world to develop innovative play experiences in the NFT space.
Are you a game developer? Do you manage a brand in web3? Get in touch.
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